LET'S REDUCE PLASTIC WASTE TOGETHER
We care about life and our planet, yet about 8 million tons of plastic enters the oceans every year, severely damaging them and the marine life that calls them home. That’s why we believe plastic should not end up in nature. We have even made it our purpose: Let’s reduce plastic waste, together!
Plastic is all around us. From single use plastic bags, to fashion items, refrigerator and computers. The moment we discard it, we see it as waste. But is it? At Waste2Wear we look at plastic waste as raw material. We use it as a resource to create something new. Our founder, Monique Maissan, was one of the first to use the right technology to create soft fabrics from post-consumer plastic waste. We now create innovative fabrics and textile products, such as fashion, work wear, backpacks, sportswear and home textiles.
Plastic waste from the oceans
The fact that we live in a disposable age, doesn’t mean the plastics we discard just disappear from our environment. Plastic takes hundreds of years to decompose. That’s why we find it important that the fabrics and textile products we make, are from post-consumer plastic that is really collected from oceans and landfill.
Traceable by blockchain technology
Our whole value chain, from collecting plastic waste to the end-product, is fully transparent and traceable. With our collection Ocean Fabrics we will start implementing blockchain technology (beta version will be launched in September). All of our products are certified at every step. We add this extra layer of trust because we’re committed to sustainability and the development of true circularity - and so are our our clients
Reducing plastic waste goes beyond the environmental impact.
Being more sustainable isn’t only about the environment. It’s equally as much about people. Therefore, we strive to improve the livelihood of the communities in which we operate. For example, together with our partners, the local government and the Narwhal Ocean Center, we created new jobs for fishermen living. They were not allowed to continue their profession because of fishing bans. By fishing plastic from oceans and coastal shores for Waste2Wear they now generate income again.
We’re well aware that reducing plastic waste isn’t an easy task. That’s why we believe in partnerships and cross functional collaborations. Together we can have more impact. Textiles could finally have a profoundly good purpose!